Agencies have a growing problem.

Consultancies are eating your lunch. And they're hungry.

CMOs today are tasked with orchestrating across the enterprise, linking AI to CX transformation, data and insights. They buy consulting expertise in customer insight, data, cross-functional isprints - and lean product teams that can get IT departments to adopt and maintain the solutions they create.

You see it in the RFPs asking for Research capability, Customer Journey Mapping, tech enablement, Accessibility compliance and strategic workshops with board-level stakeholders. Skills traditionally seen at Management Consultancies. Once they're in the building, they're very good at embedding themselves and taking work Agencies used to do.

Now you can use this to your advantage

Wiining work from management consultancies - and networked agencies - requires enterprise-grade credentials, service design, systems thinking and technology insight. There aren't many senior folk who've worked client-side and Agency side, consulted to enterprise and who can speak in a language the board value or facilitate Exec workshops, all while understanding brand building, advertising and can speak to the ROI of CX, EX or even UX.

Enter the Fractional Strategic Design Director

Embed proven enterprise-grade capability - at a fraction of a FT cost.
A set number of days per month means you can tackle enhanced projects, run workshops, client presentations and more:

  • Enterprise Proposal/Tender capability (write Proposals, present to C-suite, facilitate workshops, strategic advisory)
  • Strategic design expertise (research, service design, journey mapping, accessibility, CX)
  • Client retention strategy (become embedded partner, not project vendor)
  • Team capability building (upskill your designers in strategic frameworks, working alongside them)

Let's talk: 0425 401 034 (call or text)
hello@xen.global

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Dan Bradley MAICD  |  Fractional Strategic Design Director |  Perth / Melbourne / Sydney
0425 401 034 | hello@xen.global | LinkedIn

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We acknowledge the Traditional Custodians of the lands on which we work across Australia: the Whadjuk people of the Noongar Nation in Boorloo, the Wurundjeri Woi-wurrung and Bunurong Boon Wurrung peoples of the Eastern Kulin Nation in Naarm - and the Gadigal of the Eora Nation in Warrang. We pay our respects to their Elders past, present and emerging. Sovereignty was never ceded.